Ira Levin has always one of my favorite writers, but I often forget about him when I am talking about influences. I don’t know if Levin’s work influenced me; he was very sparing with his prose, and I am most definitely not that, but I know he has written some of my favorite novels of all time and his incredible popularity–based on very few novels written, most of them pretty short–was such that titles of his books became part of the popular culture; a “tl;dr” if you will to explain something: Rosemary’s Baby, The Stepford Wives, The Boys from Brazil. He wrote one of my favorite crime novels with a shocking twist (two thirds of the way in!), A Kiss Before Dying, which won an Edgar and should be considered one of the best crime novels of all time (the problem with it is a big part of the genius is in the twist, and it’s such a massive spoiler it can’t really be talked about except in criticism).
I knew about Rosemary’s Baby–everyone alive the year the movie came out knew what it was and what it referred to (I was wanting to do an entire post about Levin, but I couldn’t find my copy of Rosemary’s Baby) so settled for rereading The Stepford Wives over the weekend (it’s very short, very chilling, and downright terrifying in places. It was also the first Levin novel I read; I bought the Fawcett Crest edition pictured below, and I think I read the entire thing in a single afternoon. I’ve also seen both movies, both of which were okay, but again, the great thing about Levin is how he played his cards and which ones he withheld; the movie editions couldn’t get away with what he did in the book, which made the movies less compelling and less terrifying.
And it definitely holds up. In fact, it’s kind of compelling reading in this post-Dobbs time in which we find ourselves living these days.

The Welcome Wagon Lady, sixty if she was a day but working at youth and vivacity (ginger hair, red lips, a sunshine-yellow dress), twinkled her eyes and teeth at Joanna and said, “You’re really going to like it here! It’s a nice town with lots of nice people! You couldn’t have made a better choice!” Her brown leather shoulderbag was enormous, old and scuffed; from it she dealt Joanna packets of powdered breakfast drink and soup mix, a toy-size box of non-polluting detergent, a booklet of discount slips good at twenty-two local shops, two cakes of soap, a folder of deodorant pads–
“Enough, enough,” Joanna said, standing in the doorway with both hands full. “Hold. Halt. Thank you.”
The Welcome Wagon lady put a vial of cologne on top of the other things, and then searched in her bag–“No, really,” Joanna said–and brought out pink-framed glasses and a small embroidered notebook. “I do the ‘Notes on Newcomers,'” she said, smiling and putting on the glasses. “For the Chronicle.” She dug at the bag’s bottom and came up with a pen, clicking its top with a red-nailed thumb.
Are there still Welcome Wagon Ladies? And what a clever way to open a novel about a bedroom community town for New York–what else but the Welcome Wagon Lady welcoming a new family to Stepford. It puts the reader at ease, too–something very familiar to people in the 1970s was the Welcome Wagon Lady, so opening a novel with something ordinary and normal is an interesting choice, given what’s to come. (For the record, there will be spoilers here. I’m sorry, the book came out in the early 1970s, as did the original film version and even the dreadful remake is now at least twenty years old.) Joanna Eberhart is a stay-at-home mom who gave up a promising career as a photographer when she got married, but now that the kids are older, she and her husband have found a lovely home in an idyllic seeming town where he can commute into the city1, and they’re in the midst of the chaos of moving in. There’s an extra room that even had running water to function as a developing room2, so Joanna can get back to pursuing her photography career. Good schools, lots of space, all kinds of enticements to get a young family to move out there3…
It’s difficult for young people today to even imagine what a different world it was I grew up in, and the 1970’s might as well be the 1870’s to the younger generations…then again. didn’t 1945 and World War II seem a million years ago when I was a kid…but I was much closer in time to WW2 than teenagers today are to the 1970’s. (The actual equivalent would be fifty years ago, which would have been 1921 to me; when my grandparents were born there was still a German Empire, an Ottoman Empire, an Austria-Hungary, and the Romanovs were still on the throne in St. Petersburg.) But when this book was written the Women’s Movement was just really gaining a lot of traction (it was called Women’s Lib, and proponents of it were scathingly called “Libbers” by those who thought women were better off in the kitchen, unseen and unheard), and women were beginning to understand they didn’t have to subscribe to the old, tired gender roles that basically were invented after the Second World War. They could have a career. They didn’t have to get married. Among the things they were protesting was not being allowed to get bank loans, credit cards, or bank accounts without a husband–which was very difficult for widows and divorcees (and why a lot of women stayed with abusive jerks.) It wasn’t a crime to beat or rape your wife because you owned her. The Pill freed them–both married and unmarried–from the terror of getting pregnant and abortion was illegal. Sound familiar?
Levin, who was also an incredibly sly critic of social structures, the culture, and society in general, saw the beginnings of women starting to assert their independence, and asked the question so many bewildered men, unaccustomed to women’s freedom, didn’t know the answer to: if women were free and independent and could choose their own course in life, what was the new role in all of this for men? What was their place anymore? There was pushback against women’s liberation and not just from men; some of the most vocal opponents to women being made into whole people came from women.4 If it was, indeed, a “battle of the sexes” as the conservative gadflies kept insisting (or a “war on men”), what would men do?
The Stepford Wives was the chilling answer.
Once Joanna moves in, she begins noticing how the other wives in town are all beautiful, have great figures, and always have their hair done, a face of make-up, and are devoted to making their husbands happy. She meets another recent relocator, brash Bobbie Marlowe, whose house is just as messy as Joanna’s, and they begin to bond over the weirdness of the other women in town. They make another friend, Charmaine, and the three women kind of bemusedly wonder if there’s something in the water in Stepford that makes the women behave like such 1950’s June Cleaver housewives. There’s also the Men’s Association, a men’s club that all the men of Stepford belong–a secretive organization in a big house. Joanna and Bobbie are appalled at the sexism in the very idea of such a club, and their husbands promise to try to make including women an option–the old “change from inside” shtick we’ve all heard a million times. Joanna’s husband brings some of the club officers for her to meet and get a read on. One of them is a Frank Frazetta-style artist, who does a series of sketches of Joanna. Another used to work in the animatronic section of Disney. Another is doing a research project he asks Joanna to help with, having to do with accents and the way people speak, which requires her to record an insane amount of words into a tape recorder.
And then…Charmaine becomes one of the Stepford wives, and the two women are terrified.
Bobbie is convinced now there’s something from nearby chemical plants in their drinking water, and goes to extremes in her paranoia. Joanna forces Walter to agree to move, and then they start looking for other places in nearby towns. Heightening their paranoia is finding out there actually HAD been a Women’s Club in Stepford, and even had Betty Friedan come speak to them4! What happened to these women? Levin is exceptionally brilliant at writing paranoia, and the reader becomes wrapped in them, what is happening to them, and hoping that they’ll get away somehow. But the biggest betrayal of all is yet to come: their husbands, whom they loved and married and started families with, are also in on it.
The message of The Stepford Wives was that men don’t really want a full partner; they want a home manager who takes care of everything, including the kids, so they can focus on work.
Sound like tradwives or something Senator Katie Britt would love to impose (on other women, of course; tradwife for thee but not for me) on the country, doesn’t it? Women with no imaginations, animatronic creatures who feel like women, and cater to their every whim and desire?
Maybe The Stepford Wives should be required reading for all teenaged girls. And sadly, the book still holds up. It’s not a reach to believe that there’s a town like this somewhere, where the men have murdered their wives and replaced them with droids. I certainly see enough troglodyte men on-line who think that way.
- This was a HUGE trope in 1970’s horror; moving away from the city to get fresh air and space…only to have that dream of a bigger house and a lawn and fresh air turn into a fucking nightmare, which I hope to write a longer essay about at some point. ↩︎
- Yes, we used to take pictures with “cameras” on “film” that had to be processed and developed; Fotomats were popular, or you could get it done at Walgreens. There used a developer on Decatur Street just off Jackson Square; I had a lot of pictures developed there when I was in the Quarter more regularly. ↩︎
- Interesting that Rosemary’s Baby also opens with a young married couple, hoping to have kids, moving into a new place. ↩︎
- I hope Phyllis Schlafly is frying in hell, and is sharing a cast iron skillet with the Reagans and Jerry Falwell. ↩︎
- If you don’t know who Betty Friedan is, shame on you and use google. ↩︎




